Cedar Lane Unitarian Universalist Church
9601 Cedar Lane, Bethesda, Maryland 20814-4099
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Enron and the Ethics of Business

A Sermon Given
by Reverend Roger Fritts
on February 3, 2002
at Cedar Lane Unitarian Universalist Church
Bethesda, Maryland


Each February the church schedules a service auction as one of its major fund-raising activities. We ask members of the church to offer services for which other church members might bid. The range of offerings was impressive and imaginative: the use of a summer home at the shore or in the mountains; a variety of gourmet dinners; landscaping advice; and baskets of food, baskets of books, pictures, and exercise equipment. This year's auction will be next Saturday evening in the church. I encourage you to attend.

One of my annual offerings is a promise to allow the high bidder to decide the topic for a sermon I will deliver here sometime during the church year. Several people bid on this opportunity, but eventually the biding narrowed down to two: Maralee Eliot and Carol Ireland. The bidding went on and on, but finally Carol held out the longest. She purchased the right to name a sermon topic.

The night of the auction Carol and I began talking about having lunch together. Apparently, however, we are both procrastinators. We did not get together until this past January and today is the last Sunday before the next Auction. I had a great lunch at the Ireland home with Carol and her husband, Terry. Carol even called Maralee Eliot and invited her, but Maralee was unable to join us. The food was good and we talked about many things. Carol admitted that she did not have any particular sermon topic in mind. She had bid for the right to pick a sermon topic just for the sheer pleasure of bidding. As the conversation progressed, however, it turned out that Carol's husband Terry did have an idea.

A year ago Terry had just resigned from a consulting job for a company whose ethics were not the highest. He had just received his last check from the company. He thought it appropriate that instead of using the money for his own benefit, he would give it to the church. Even better, it occurred to him that there would be a certain justice in using the money from a business with questionable ethics to buy the right to select a sermon topic and then to pick business ethics as the topic. That was my assignment -- to preach about business ethics.

As I listened to Terry I could not help but think of the bankruptcy of the Enron Corporation. According to news reports Enron accumulated more than one billion in hidden debt over the past five years. Last September top management assured Enron employees and shareholders that the company was healthy. Simultaneously the top management was selling their own shares of Enron stock and protecting their personal fortunes. Many employees lost 70 to 90 percent of their retirement savings. They were forced to hold their Enron shares from October 16 to November 13 while the stock value plummeted. Also, in October, Enron's accountant Arthur Anderson started shredding thousands of documents concerning Enron's audits. On December 2, Enron laid off 4,000 employees and filed for bankruptcy.

In the past year the business leaders at Enron have struggled with what they should do as the financial situation of the company deteriorated. We do not know most of the details. I can only imagine that people have suffered sleepless nights, personal soul searching, and considerable anxiety as the problems became more obvious.

Clifford Baxter was an Enron official. In the fall of the year 2000 Enron announced that the board had promoted him to vice chairman of the company. This put him in line to become CEO when Ken Lay retired. The Enron press release said:

"Cliff is a key member of the team that has built Enron's highly successful wholesale business," quoting Ken Lay, Enron chairman and CEO. "His promotion will facilitate an even greater focus on extending that business model and continuing to increase Enron's return on invested capital."

Baxter, the press release said, was a native of Amityville, New York. He received a bachelor's degree with honors from New York University and an Masters in Business Administration from Columbia University, where he was the valedictorian. He joined Enron in 1991.

Only a few months later Enron issued a second press release.

Enron Corp. announced today that Vice Chairman J. Clifford Baxter is resigning from the company. "Over the past ten years, Cliff has made a tremendous contribution to Enron's evolution, particularly as a member of the team that built Enron's wholesale business," said Jeff Skilling, Enron president and CEO. "His creativity, intelligence, sense of humor, and straightforward manner have been assets to the company throughout his career. While we will miss him, we are happy that his primary reason for resigning is to spend additional time with his family, and we wish him the very best."

Baxter has ties to the Roman Catholic Church. In my mind I try to imagine what I would have said or done, if I were a Catholic priest and Clifford Baxter had sought me out for advice. I hoped I would have asked him to talk about his feelings. I hope I would have encouraged him to open up to share how he was doing, in the confidential conversation between a cleric and a parishioner. I hope he would eventually trust me enough to talk about what apparently was a deep depression, a deep feeling of unhappiness about the goings on at Enron. If he asked my advice, and appeared receptive, I would have encouraged him to contact investigators at the Securities and Exchange Commission to tell them what he knew about Enron's financial situation. I hope I also would have encouraged him to see a doctor for treatment of his depression.

I do not know if Cliff Baxter ever sought help from a priest or from anyone else. Ten days ago he was found in his car dead from a gun shot. Forty-three years old, he left behind a wife, a 16-year-old son and an 11-year-old daughter. The family held the funeral at a Catholic Church in his hometown on Long Island. Although in bankruptcy, with thousands of staff members having lost their pensions, top Enron officials did find enough company money to fly in the company jet from Houston to New York to attend the funeral service. The police have ruled Cliff Baxter's death a suicide.

Another Enron official who has been much in the news is a woman named Sherron Watkins. According to press reports, Mrs. Watkins is Enron's vice president of corporate development. She grew up in a small town of Tomball about 30 miles from Houston, the daughter of two, now divorced, secondary school teachers. Her Uncle Richard runs a local supermarket. Cousin Matthew runs the funeral parlor. Sherron's mother is now married to the mayor, 'Hap' Harrington. Sherron's father, Dan Smith III is the descendant of another mayor from Civil War days. Sherron had a strict Lutheran upbringing. The family had originally come from Germany in the 1830s. "Lutheran school stressed that you do your best," Sherron's mother told a reporter.

Sherron Watkins studied accounting and was the member of a sorority at Texas University in Houston. After she graduated, she joined the Andersen accounting firm. A transfer to the New York office was a relief from provincial life, with an apartment in Midtown and summers in the Hamptons. She returned to Houston and joined Enron in 1994, hired through a recruitment program. In 1997, at the age of thirty-seven, she married Richard Watkins, another executive in the energy business, whom she met in church. She gave birth to a daughter, Marion who attends a Houston nursery school. She climbed the Enron ladder to vice president.

However, last summer Mrs. Watkins became aware of the problematic accounting at Enron. In August she decided to inform Enron's Board Chair, Ken Lay. Fearing that Ken Lay would fire her for what she was about to say, on August 22 she met with Dr. Lay and gave him a memo. She wrote, "I am incredibly nervous that we will implode in a wave of accounting scandals. My eight years of Enron work history will be worth nothing on my resume. The business world will consider the past successes as nothing but an elaborate accounting hoax."

The accounting she said, was "a bit like robbing the bank." She asked: "Has Enron become a risky place to work? For those of us who didn't get rich over the last few years, can we afford to stay?" Mrs. Watkins, still works at Enron, but it has not been easy for her. According to one press report, after the press made her memo public January 15, she visited her Lutheran minister. She asked to be added to a prayer chain of people looking to the church for support in their lives.

In my mind I try to imagine what I would have done, if I were Sherron Watkins's Lutheran Minister. What might I have said, if she had come to me for advice last summer. Not knowing of the scandal that was about to break, I hope I would have encouraged her to do her research. I hope that I would have told her to gather her facts carefully before taking a memo to the chair of the Board. I hope I would have encouraged her to get the perspective of an outsider. I might have said, "Talk to someone whom you trust in your professional association to help you decide whether an ethical violation has taken place."

If I were in the role of her minister, I would want to make sure she was aware of the risks she was taking.

  • She could be isolated and shunned by others. One newspaper says that in the past two weeks at Enron the top management has treated Sherron Watkins as an outcast.
  •  
  • The CEO could fire her. Our children or our spouse may depend on our salary and our health insurance policy. Most of us must think long and hard before we risk writing a memo that points out unethical behavior.
  •  
  • Business executives could block her from work in high level positions in the accounting industry. Many of us work in specialized professions where people know each other. If our work community labels us as a troublemaker, we may need to move across the country or even change professions, to find employment.
After talking about the risks I hope I would have encouraged Mrs. Watkins to go ahead and meet with the Chair of the Board and tell him in effect that he, the emperor, had no clothes.

To his credit Kenneth Lay did not fire Mrs. Watkins. Instead he ordered a limited review of the companies situation using Enron's own law firm, which had helped set up the questionable partnerships. To his discredit, he continued to promote Enron stock even after the August 22 meeting. Even before August 22, Ken Lay had started to sell his own Enron stocks.

Tomorrow Kenneth Lay is scheduled to testify before Congress. According to news reports, Kenneth Lay is fifty-nine years old, a native of Missouri and the son of a Baptist minister. He is a Phi Beta Kappa graduate in economics from the University of Missouri, where he also received a Master's degree in economics. Subsequently he earned a PhD in economics from the University of Houston. He married his first wife in 1965.

Dr. Lay worked for the Federal Energy Regulatory Commission and served as Deputy Under Secretary for Energy of the Department of the Interior. Additionally, while in Washington, Lay was an assistant professor at George Washington University, teaching graduate courses in economic theory and in government-business relations. During this time Dr. Lay developed his beliefs about how energy markets should be changed--the ideas behind the rise of Enron. Mr. Lay became a keen advocate of the liberalization of gas and electricity monopolies. Also while in Washington, twenty years ago he divorced and married his secretary. Between them he and his current wife had five children and six grandchildren.

In 1985 back in Houston, Mr. Lay became the president of a local gas company, which became Enron in 1986. He became a popular figure in the city, as a supporter of many charities. He also became a member of the Board of Trustees of the First United Methodist Church.

Over the next sixteen years Dr. Lay pushed for government deregulation of the price of electricity. His push to trade energy futures just like other commodities caused one news magazine to describe Enron as an "evangelical cult" with Mr. Lay as the "messiah." As the federal government and individual states deregulated electricity Enron grew to be the seventh biggest company in the United States, and the world's largest energy trading firm. Dr. Lay promised that with deregulation the average price of electricity would drop, as energy producers competed to sell electricity in open markets.

In fact energy prices in California skyrocketed a year ago. It appeared that Enron exploited the situation and made hundreds of millions of dollars off the people of California, and forced rolling blackouts. Meanwhile Enron was investing in other companies using complex partnerships with names taken from the Jurassic Park movies, names like Condor and Raptor. The problem was that instead of rising the stock holdings of these partnerships plummeted in value. However, Enron's books did not show these loses.

Tomorrow Dr. Lay will have a chance to explain how all this happened. Last week his wife appeared on the television, and suggested that her husband was not on top of things in his role as Chair of the Board of Enron. She said, "He can't be everywhere. He has to run a big company. He can't do everyone's job for them. There are some things that he wasn't told. There are some things that the board of directors weren't, didn't know. But that will all come out in the investigation. Those things will all come to light. That's what we're all praying for, that they'll get the truth and they'll bring it all out."

Linda Lay also suggested that she and her husband are now in serious financial difficulty. She said, "We're fighting for liquidity. We don't want to go bankrupt. Other than the home we live in, everything we own is for sale." Realtors value their primary home in Houston at seven million dollars. She told the interviewer that all the three hundred million in compensation and stocks Ken Lay had received from Enron over the last four years when he invested in Enron, and it is all gone.

If I were the minister of First United Methodist Church in Houston, and Kenneth Lay came to me for pastoral counseling, I wonder what I would say.

Given what happened to Cliff Baxter, I think I would first ask him very seriously if he were having thoughts of suicide. If he is having such thoughts, I would do my best to discourage them. I would encourage him to talk about his feelings and I would listen, and reflect back what I heard.

However, I would not just do reflective listening. I would look in the conversation for a teachable moment, a point at when I thought Ken Lay might be receptive to hearing my advice. I would encourage him to be completely honest in answering questions from members of Congress. I would tell him that if he any attempt on his part to dodge responsibility by claiming others did not tell him what was going on, he would be viewed with disbelief. I would tell him that people viewed the statement of his wife that they are in serious financial difficulty with skepticism. I would suggest that it was in his interest to have an outside accounting firm audit his personal finances and make public the report. I would encourage him to look seriously at his leadership as CEO of Enron, and openly admit the mistakes that he believed he had made. I would encourage him to tell people he was sorry. Finally, I would encourage him to look for ways to make amends to the persons whom he had harmed, particularly to the people who had lost their retirement savings in the Enron bankruptcy.

At the end of the interview I would come back to the question of his own state of mind, and the possibility of suicide. I would do all I could to encourage him to hang in there to confess his errors, to try to make amends, and to move on with his life.

Of these three people, Sherron Watkins appears to have behaved in the most ethical way. I suspect that she has had sleepless nights and much worry and anxiety as she has tried to make her way through this very troubled situation. Nevertheless, unlike Clifford Baxter she is still alive, and unlike Kenneth Lay her personal integrity and her judgement are not in question. In this situation she is a model to all of us of how to behave when we are faced with ethical issues in the work place. If our society's trust in business, and in the stock market is to be preserved, it is dependent on courageous women and men like Sherron Watkins who are willing to step forward and say clearly and bravely that the Emperor is naked.


Office@CedarLane.org

Cedar Lane Unitarian Universalist Church
9601 Cedar Lane, Bethesda, Maryland 20814-4099
Tel: 301-493-8300    Fax: 301-897-5713
e-mail: office@CedarLane.org
Sunday Services at 9 and 11 a.m.
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